Monday, January 27, 2020
Becoming Successful: A Good Business Strategy
Becoming Successful: A Good Business Strategy Becoming a successful entrepreneur doesnt happen by accident or by chance. It is a long process that involves various strategies, characteristics and quality of person who wants to become a successful entrepreneur. Madan Paliwal who is a successful entrepreneur in his state, says Becoming a successful entrepreneur is not an easy task! There are certain qualities and strategies that are absolutely necessary if you would like to become successful in your business ventures. Madan Paliwals example shows that how some characteristics, qualities and strategies support to becoming a successful entrepreneur. He strongly believes in quality rather than quantities. According to Sharma (2009), It is essential to follow some strategies for the growth and strongly development of business. An entrepreneur organizes different types of industries right from inception has different approaches and call for an in-depth knowledge base. The importance is the entrepreneur starts and operates his own new b usiness. characteristic of An Entrepreneur Kant (2000), All the entrepreneur were men of discipline, high integrity and with strong need for achievement. In India Mr. Madan Paliwal CMD of Miraj Group of Industries has following characteristics and qualities which is important: Initiative: Mr. Madan Paliwal used resources and plan for his business. He started his business with Rs. 200 (Ã £3) capital. Now Miraj Group of Companies capital cross Rs. 1000 Crore (Ã £15000000). The following companies in Miraj Group of Companies: Miraj Products Pvt. Ltd., Miraj multicolor, Miraj pipe fittings, Miraj Hotels, Miraj Engineering, Eye view motion pictures, Miraj developers, Miraj realcon, Asia packs. (Group profile of miraj group) Miraj groups consumer products are tobacco, tea, soap, matches, plastic, stationary, pipes etc. Therefore we can say the entrepreneur should be initiative to use the available resources and plan for all those who are involved in an enterprise. Goal: An entrepreneur should be able to set realistic but challenging goals for himself as well as for others in the organization. At the time of beginning Madan Paliwal had clear goal and he has achieved maximum goal. Involvement for long time: Madan Paliwal started his business on 18th August 1987. He continues involve in his business. Hence commitment from the entrepreneur for longer period may be 5 to 15 years is necessary for conceptualization, building and running an enterprise. Capacity for problem solving: In the initial phases of an enterprise many teething problems may happen and an entrepreneur should be a creative problem solver to turn difficulties into advantages. Madan Paliwals life is full of struggle. He solved many problems in his business. Good team leader and motivator: An entrepreneur builds up his team; he should educate them, keep them on high level of motivation and also provide an environment for creativity and good work culture. Madan Paliwal started his business as a single person but now a days 1000 employees in his companies. Energetic: Managing resources and running an enterprise calls for long hours of work for longer period of time and hence an entrepreneur is a man of high energy level. Madan Paliwal works 15-16 Hrs. daily. According to him -A labour is also do hard work daily in his life but he earns only 100-200 Rs. per day, hence entrepreneur do work hard in right way. ( Paliwal, 2008) Good communication skills: As a leader an entrepreneur communicates effectively with all concerned such as financiers, employees, customers, suppliers and all who are concerned with the new enterprise. Madan Paliwal is also good communicator. Mental ability: Madan Paliwal born at Nathdwara, A small town in Rajasthan (India). He started small scale industries (Miraj industries), now it is converted into Miraj Products Pvt. Ltd. Sharma (2009) An entrepreneur will be a man of high level intelligence, creative, positive thinking and decision maker with clear objectives in mind. Good Human relation: Tactful and warm human relation is an important factor which brings success to an entrepreneur. Emotional stability and keeping himself as a model to others. Motivates the employees to put their best performance at all levels in the organization. Madan Paliwal also follows good human relations. Strategies: Kant (2000) Strategies are the way of performing the target i.e. how to do a particular work for the achievement of predetermined objectives. 2.0 Business Strategies: There are various strategies which are prepared in the business enterprise like- 2.1. Market Strategies Market Strategies includes the companys relationship with existing and potential customers, its knowledge of changing needs and opportunities in the market, the way it identifies and reaches its customers. Madan Paliwal started Real-estate business at Jaipur. He launched affordable homes, Villas, commercial complex etc. His marketing strategies were very good. After getting success in Jaipur he started new projects in Ajmer, Udaipur, Bhilwara, Mumbai other cities in India. He says that the main strategies that are necessary for getting success in market is attract the market to us, Examine managements assumptions, perceptions, predispositions about the market, and determine to what extent they are valid. And finally evaluate new opportunities in the market, new products, collaboration with others etc. (paliwal, 2008) 2.2. Organization Strategies Organization consists of the structures, systems, policies, procedures and activities of a business, the manner in which it exercises authority, takes decisions, communicates, coordinates and integrates its activities. Madan Paliwal is good organizer. He manages more than 1000 employees in his group of companies. He says the main strategies that are necessary for success in organization strategies are: Analyze the jobs of executives, managers, and supervisors to identify tasks that can be delegated to lower levels and the conditions necessary to make that delegation effective. Next establish clear job descriptions for every position, and create a system whereby the responsibilities and authority of each position are clear to other people in the company. Furthermore determine whether we can innovate any new systems that will further improve our performance. Determine if there are systems successfully employed by other companies that could be used by our company. Finally Assess the eff ectiveness of important systems in the company (e.g. Accounting , Budgeting , Personnel information, Planning etc.) in terms of their speed, their personnel requirements, quality of work, cost of operations, and whether fully being utilized.(paliwal 2008) 2.3. Products, sells and services strategies It means the capacity of the company to deliver products and services. It includes the range and quality of products and services it markets, the technical knowledge and skill of sales and service staff, and the level of technology incorporated in its products and services and utilized to carry on business. Madan Paliwal launched affordable homes for middle lower class people in every project because affordable homes selling easily. After selling homes villas he launches commercial complex in project, hence commercial complex (very costly) become successful (interview with paliwal, 2010). He says that main strategies that are necessary for success in Products, sells and services strategies are: Improve the technology of our products and services by adding new dimension into it and Examine every technology in our company employs. And identify ways to reduce cost. Then Match our products and services as closely as possible with the needs of the market. Next Identify and adapt new and recent technologies to better meet the needs of our customers. Furthermore Introduce new or improved technologies internally that will improve the functioning of our own organization. Besides this Make improvement in our organization (structure, activities, systems, job positions, procedure, rules, regulations etc.) that will improve the development and operation of our technology. Finally continuously expand and upgrade the product and services knowledge and technical expertise of our people. 2.4. Finance Strategies This component defines the way in which the company manages monitors and utilizes capital resources for its growth. It includes the quality of systems and skills for accounting, budgeting and financial management, cash and credit management, control over purchasing and inventory, access to capital. Madan Paliwal started his business with only Rs. 200 capital. He follows following financial strategies to manage financial activities in his companies: A. Determine that our company is exploring and taking advantage of every conceivable source of finance to make our business grow. B. Determine how our company can utilize financial information as a positive instrument for tracking and monitoring performance on key activities. C. Determine what can be done to improve accuracy and timeliness of accounting so that information on performance is available as soon as possible after the day, week, the month, or the job is over. D. Determine what type of indicators we can develop as positive motivating tools to help managers and employees evaluate their own performance. E. Determine what are the keys areas in which the company can save money by improving performance. 2.5. Personnel strategies This component covers the energies, abilities, skills, and attitudes of employees that can be harnessed for growth. People and companies grow together. Miraj Group of companies provides maximum opportunities for their people to grow, find maximum opportunities for their own growth (interview with paliwal, 2010). His Group follows the following personal strategies: A. Recruit people with a high level of energy, good health, highest possible level of education and experience and write type of personality to work well in our company and implement its values. B. Review wage and salary scale, and ensure that the compensation for every position is not only fair, but perceived as fair. Whenever necessary, educate people to understand the true value of the companys benefits package. C. Introduce profit-sharing or equity programs to make our people owners of company and develop the physical and technical skills of our people through formal training programs. D. Develop the managerial and psychological skills of our people through formal training, regular and ongoing training, personal guidance and attention. E. Give greater personal attention to the people you work with (not to their work) and encourage them to do likewise with their people. F. Recognize and reward individual efforts to improve the functioning of our organization. G. Maintain clear and effective two-way communication with all employees H. Implement psychological values such as respect for the individual, personal growth, freedom, and harmony to the highest level. I. Give regular feedback to individuals on their performance and what they can do to improve. 3.0. Other strategies Other strategies have been followed by Miraj Group of Companies are: 3.1 Stability strategy Miraj Group has a stable environment, limited number of products, customers, suppliers and competitors, minimum need for skills and so on may follow what is called the Stability Strategy such an organization is satisfied with its existing level of activities and wants the same to continue. 3.2 Growth strategy An organization that wants to raise its level of performance may adopt what is called the Growth Strategy. The following measures adopted by Miraj Group of companies: Development of new products for the existing markets. Creation of new uses for the existing products. Development of new products for new markets. 3.3 Vertical Integration strategy A business enterprise itself may decide to produce the raw materials needed for production to ensure continuous supply. On the other hand, it may also decide to start its own sales outlets to serve its customers better. In either case, the strategy is known as the Vertical Integration Strategy. 3.4 Product Elimination Strategy A business unit may also eliminate products that have become unpopular with the buyers and bring only losses. Such unsuccessful products also damage the image of the business. Thus, the Product Elimination Strategy may be adopted by a firm to avoid loss of profits as well as reputation. 3.5 Merger Strategy It is also possible that identical business units may combine to rationalize production and sales and thereby derive the benefits of economics of large-scale operations. This is what is known as the Merger Strategy. 4.0 Conclusion In the 21st century the concept of entrepreneurship is essentially related to innovative endeavors. It is through to be concerned with introducing something new in the environment of tough competition. Entrepreneur types of individuals who are highly determined, confident, creative and innovative, sales oriented personalities well in tune with trends and who are able to translate a vision into a real small business. They are encouraging young individual to form new business enterprises and providing such government supports as infrastructural facilities (like water, power, Transpiration, Industrial sheds or developed plots, Communication system and tax incentives, to facilitate this formation process. Madan paliwal successfully followed all above mention strategies in his business since many years. All these strategies are very efficiently and effectively followed by an enterprise for the success of his own as well as for the growth of business enterprise As good as the business strategies; the well is the position of the business. It is impossible to become a successful entrepreneur without business strategy. All the strategies which are mention above should be followed by the person who wants to become a successful entrepreneur. Word Count (2183)
Sunday, January 19, 2020
Swot Ryanair
Miriam Mennen An Analysis of Ryanairââ¬â¢s Corporate Strategy Essay Document Nr. V145623 http://www. grin. com/ ISBN 978-3-640-56879-6 9 783640 568796 Global Corporate Strategy ââ¬â A Case Study on Ryan Air An Analysis of Ryanairââ¬â¢s Corporate Strategy Executive Summary Ryanair was founded in 1985 as a family business that originally provided full service conventional scheduled airline services between Ireland and the UK.The airline started to compete within the confines of the existing industry by trying to steal customers from their rivals, especially the state monopoly carrier Air Lingus, outlined by Chan Kim and Renee Mauborgne (2004) as ââ¬Å"Bloody or Red Ocean Strategyâ⬠. Ryanair seemed to follow a ââ¬Å"me-too strategyâ⬠; according to Osborne, K. (2005), they ââ¬Å"tried to be all things to all peopleâ⬠. Even they started restructuring; their strategy was not enough differentiated and their cost advantage was too low to be profitable. In 1986, th ey got ââ¬Å"stuck in the middleâ⬠, outlined by Porter (1985) as they had a limited cost advantage and no service advantage.Ryanair then created a competitive advantage through the alignment of the three components of business systems; 1) Creating superior value for their customers (outside perspective) 2) Supplying their superior value-adding activities in an effective and efficient manner (which jointly form the ââ¬Å"Value Chainâ⬠) 3) Possessing over the resource base required to perform the value-adding activities, (inside perspective) According to Porter (1987), ââ¬Å"corporate strategy is what makes the corporate whole add up to more than the sum of its business unit parts. It is seen to be concerned with the overall purpose and scope of the organisation and to meet the expectations of major stakeholders. All aspects of Ryanairââ¬â¢s value chain are important to the company and their shareholders as Ryanairââ¬â¢s decisions add value to both. The following re port outlines the three perspectives of shaping Ryanairââ¬â¢s business system. The value creation dimension of Ryanairââ¬â¢s business model will be outlined, considering the theories of Porter and the more recent authors Kim and Mauborgne (2004).Further, the linkages in the airlineââ¬â¢s value chain and their resource base will be analysed, considering Hamel and Prahaladââ¬â¢s (1990) core competency model (inside-out approach). 1 Global Corporate Strategy ââ¬â A Case Study on Ryan Air In section 2, the future challenges of the airline are considered. Ryanairââ¬â¢s strengths and weaknesses will be analysed, internal value creating factors such as assets, skills or resources, to consider how the airline can create alignment to its opportunities and threats, external factors.An stronger ââ¬Å"outside ââ¬â inâ⬠approach for Ryanairââ¬â¢s future corporate strategy will be considered, applying Porterââ¬â¢s five forces model, placing the market, the compe tition, and the customer at the starting point of the strategy process. I An evaluation of Ryanairââ¬â¢s key strategic perspectives 1) Creating superior value for their customers The low cost market segment Ryanair has found a source of leveraging a competitive advantage; the knowledge about the opportunities associated with implementing the low cost strategy, which was created by Southwest Airlines.The Texas airline found a unique approach to the market through reconceptualisation of market segments. In 1990, Ryanair successfully applied their model in the European market, becoming a ââ¬Å"no frillsâ⬠airline, focussing on short haul destinations and keeping its planes in the air as frequently as possible in a 24 hour period. The new low price market segment, which did not exist before in Europe, could be described as the development of a ââ¬Ëblue oceanââ¬â¢, uncontested market space through the expansion of boundaries of the existing industry, outlined by Kim and Ma uborgne (2004).Ryanairââ¬â¢s low fares created demand, particularly from fare-conscious leisure and business travellers who might otherwise have used alternative forms of transportation or would not have travelled at all (Case Study, p. 3). The competition became less relevant and allowed Ryanair to develop and sustain high performance in an overcrowded industry. Up to now he airline benefits from the early profitable and rapid growth within the blue ocean and successfully executes the low cost business model, which became obvious when the airline announced that it has beaten its own downbeat forecasts to record a 29 % increase in pre-tax profits and 19 % passenger growth, having carried more than 27. 6 million passengers in the past financial year (Jameson, A. , 2005). 2 Global Corporate Strategy ââ¬â A Case Study on Ryan Air Ryanairââ¬â¢s position within the industry However, ââ¬Ëblue oceansââ¬â¢ are not easily protected and Ryanair has been facing competitors that try to copy their low cost approach.Further, Ryanair has always been competing within the ââ¬Ëred oceanââ¬â¢, by targeting a broad range of customers, e. g. the business segment and ââ¬Å"stealing customer from rivalsâ⬠. This outlines that Kim and Mauborgneââ¬â¢s strategy approach cannot be seen as exclusive. Competing with new entrants of competitors (and differentiators), Ryanair was able to launch an ââ¬Å"all out warâ⬠, lowering prices and remaining profitable whilst increasing the frequency of flights and establishing new routes (Case Study). According to Porter (1980, 1985), the relative competitive position within an industry lies at the core of success or failure of firms.He defined two basics types of competitive advantage; cost leadership and differentiation (and focus). Ryanair set out to be best in the budget market segment, becoming the lowest cost airline in its industry (cost focus), e. g. no paper tickets, no passenger meals, no pre-arranged sea ting, enabling to cope and remain profitable, even on low yields. The airline constantly strives to reduce or control four of the primary expenses involved in running a major scheduled airline; their aircraft equipment costs, personnel productivity, customer service costs, airport access and handling costs.The airline deals successfully with competitive forces and is Europeââ¬â¢s leader in low fares by generating a superior return on investment (Osborne, 2005). This supports Mintzbergââ¬â¢s argument of price leadership being more relevant to competitive advantage than cost leadership. Planning to turn into a ââ¬Å"no-fares-airlineâ⬠by offering flights for free (Case Study), Ryanair can be argued to follow price leadership as one of the six ways to differentiation outlined by Minzberg.According to Mr Oââ¬â¢ Leary (2005), new planes will enable him to drive down average fares by 5% a year causing a ââ¬Å"bloodbathâ⬠. We are going to show up in your market and tra sh your yields. â⬠(ââ¬Å"Ryanair rolls out plans for European dominationâ⬠, 2005). Differentiation through price outlines the superseding of Porterââ¬â¢s generic strategies by the resource/competence-based strategy frameworks. In addition to low prices, Ryanairââ¬â¢s branding emphasises on punctuality and efficiency, which is mainly achieved through operating from secondary airports.According to Ryanair, their success is not just due to their low fares ââ¬Å"but also a winning combination of our No. 1 on-time record, our friendly and efficient people and our new Boeing 737-800 series aircraftâ⬠(Ryanair, 2005). It can therefore be argued that in a globalized competitive environment, even cost leaders need to differentiate 3 Global Corporate Strategy ââ¬â A Case Study on Ryan Air their message (ââ¬Ëhybrid strategyââ¬â¢), contradicting Porterââ¬â¢s original idea of fundamentally different routes to competitive advantage.International expansion Ryan air further constantly created value for customers by following generic growth and internationalisation strategies; they moved their operations into more and more countries, expanding the route system from its primarily Irish-UK emphasis to serve 86 destinations on 133 routes across 16 countries. According to Mr. Oââ¬â¢ Leary (2005), they ââ¬Å"will deliver 34m passengers from 12 European bases and have identified a further 48 potential bases. â⬠The airline expanded recently by placing an order for 70 more Boeing 737-800 aircraft to keep growing at 20% a year (ââ¬Å"Ryanair rolls out plans for European dominationâ⬠, 2005).Ryanair can compete on price, as the airline has besides its low cost product offering an activity system and resource base that match the price positioning, opposite to traditional airlines that seem to get ââ¬Å"stuck in the middleâ⬠, as outlined by Porter, when undergoing severe cost cutting which affects their areas of differentiation, e. g. Aer Lingus. 2) Supplying superior value-adding activities in an effective and efficient manner The ââ¬Å"Value Chainâ⬠As Ryanairââ¬â¢s low cost/price pproach leads to overlapping value chains, the company is a perfect example of linking its opportunities, as outlined by Campbell and Goold (1998, in Meyer and de Witt, 2004). From a Value Based Management point of view, Porter's Value Chain framework can be seen as one of two dimensions in maximizing corporate value creation, outlining how well a company performs relatively towards its competitors (ââ¬ËRelative Competitive Positionââ¬â¢). Even Ryanair subscribes to a similar basic model compared to e. g. Easyjet, the airline has an entirely different value chain.Ryanairââ¬â¢s low cost/price approach adds value to most of Ryanairââ¬â¢s processes, e. g. clear corporate identity and brand image in addition to limited organisational complexity, increasing the differentiation towards their competitors. Ryanair main tains their efficient, high quality and low cost services through operating from secondary airports and by exploiting the advantages of outsourcing, a strategic management model, transferring the business processes of services to outside firms, e. g. passenger and aircraft handling, ticketing. This allows the 4 Global Corporate Strategy ââ¬â A Case Study on Ryan Air ompany to achieve competitive rates at fixed prices and to stay focused on its core competencies. Further, outsourcing can improve customer satisfaction (primary activity), mitigate risks, and add value to their reputation, accessed skills and technology, increased overall visibility of accounting and performance (controlled infrastructure), and avoided capital investments. Their strategy is to deliver the best customer service performance in its peer group, having just six staff in their customer care department; one for every two million passengers compared to British Airways which has 10 times the coverage (Ryanai r, 2005).Porterââ¬â¢s Value Chain Firm Infrastructure Support Activities Human Resource Management Technological Development Procurement M g ar in Primary Activities The technology of the companyââ¬â¢s Internet booking system allowed to capture more value from its operations, to improve its contact with its customers (outbound logistics) and to increase control over the quality of their services. According to Mr O'Leary (2005), Ryanair saves 15% on the price of every ticket by using direct booking through the internet.For the fiscal year ended March 31, 2004, Ryanair generated virtually all of its scheduled passenger revenues through direct sales (Ryanair, 2005). All value-creating activities that transform the inputs into the final service of Ryanair are kept extremely lean. Ryanair does not interlink its operations with competitors, avoiding costs of trough service and delays and their Human Resource Management is tailored to continually improving the productivity of its alr eady highly-productive work force whilst controlling their labour costs. 5 M Logistics Logistics ar gi n InboundOperations Outbound Marketing & Sales Service Global Corporate Strategy ââ¬â A Case Study on Ryan Air Ryanair focuses on centralised recruitment and training. In the year ended March 31, 2004 productivity calculated on the basis of passengers booked per employee continued to improve by 21% on the year ended March 31, 2003 (Ryanair, 2005). Ryanair emphasizes on modest base salaries and productivity-based pay incentives, including commissions for on-board sales of products for flight attendants and payments based on the number of hours or sectors flown by pilots and cabin crew personnel.Employees can participate in Ryanairââ¬â¢s stock option programs (worth up to 5% of the share of the company, Ryanair 2005). Ryanair even adds value to their low cost reputation through the refusal to recognise trade unions whilst having a competitive advantage over the heavily unionis ed nature of employment of the state owned Aer Lingus. (Ethical considerations, outlined in section 2). Ryanair has extremely low airport access fees by focusing on secondary and regional airport destinations that offer competitive cost terms, e. g. ess expensive outdoor boarding stairs, and allow for higher rates of on-time departures, faster turnaround times, fewer terminal delays, which maximises aircraft utilisation, eases restriction on slot requirements and on the number of allowed takeoffs and landings, adding value to customer satisfaction. Ryanair further added value to their infrastructure, procurement and reputation through negotiating favourable contracts with Boeing (inbound logistics); knowledge that is difficult to codify and replicate for competitors, as it is not only observable facts or data but complex and difficult to specify (core competence).Ryanair is said to be paying less than half the Boeings list price of $66m each (Money Telegraph, 2005). The procurement with Boeing 737-800s allows the airline to benefit from synergies through fleet commonality, limited costs associated with training (Human Resources), maintenance efficiency, and greater flexibility in the scheduling of crews and equipment (inbound logistics). Again, the new aircrafts provide the newest technology; blended winglets that reduce drag and drive down 2% of the fuel cost, driving down the average fares by 5% a year (Oââ¬â¢ Leary, 2005).Ryanairââ¬â¢s business model as a whole is distinct, having an entirely different configuration altogether, in relation to their competitors in the airline industry, increasing the barriers to imitation or substitution. According to Teece, Pisano and Shuen (1997, in Meyer and de Witt, 2004, p. 253), ââ¬Å"even if competitors are successful at identifying embedded competences and imitating them, the company with and initial lead can work at upgrading its competences in a race to stay ahead (ââ¬ËDynamic capabilities viewââ¬â¢).R yanair seems to have ââ¬Å"outpacedâ⬠their 6 Global Corporate Strategy ââ¬â A Case Study on Ryan Air competitors through upgrading its resources, activity system and product offering more rapidly, as outlined by Gilber and Strebel (1989). Ryanairââ¬â¢s unique firm resource; their knowledge of demand for the low cost airlines, made it possible to implement their strategy before others and to benefit from first mover advantage, outlined by Lieberman and Montgomery (1988). ) The resource base required to perform the value-adding activities Ryanairââ¬â¢s resource heterogeneity In general, the airline industry is characterised by supply side similarity (Kay, 1993, in Meyer and de Wit, 2004), as only marginal differences between air carriers can be displayed, particularly in a deregulated environment. Ryanair's business model was designed to challenge the limitations of these constraints. The airline focuses on value-adding process or resources, which give them a superior position relative to its competitors and which seems most appropriate to draw boundaries in the airline industry.Ryanairââ¬â¢s internal characteristics are most relevant in achieving sustained competitive advantage, outlined by Barney (1986, 1991). In contrast to Porter, Barney assumes that firms within an industry or group may develop long-term superior resources that can be protected in their mobility across firms by some form of isolating mechanism. According to the resource based view already outlined by Edith Penrose (1959, in Meyer and de Wit, 2004) and extended by Wernerfelt (1984, n Meyer and de Wit, 2004), Ryanair can be argued to have a sustained competitive advantage, as their competitors in the same segment are unable to duplicate the benefits of their strategy. The ââ¬Å"winner-takes-allâ⬠dynamic (Case Study, p. 15) in the low cost segment, seems to have only worked in combination with this first mover advantage. Ryanairââ¬â¢s assets, e. g. their capabilit ies and attributes, are not successfully implemented by any current or potential competitor, e. g. negotiation for airport deals, employee contracts and fleet prices.Budget airlines that attempted to enter Ryanairââ¬â¢s market segment lost money or were taken over, e. g. Goââ¬â¢s foray into Dublin (Case Study). Their main competitor easyJet has carefully differentiated by focussing on different geographical markets and higher value through better transfer situations of main airports, addressing the business segment. However, Ryanairââ¬â¢s external environment, e. g. a saturated market and changing customer demands, can threaten Ryanairââ¬â¢s future growth (outlined in section 2). 7 Global Corporate Strategy ââ¬â A Case Study on Ryan AirRyanairââ¬â¢s Core Competence Approach Ryanair can be argued to follow the core competencies model of Hamel and Prahalad (1990), (inside-out perspective), as they build their strategy around their strength of distinctive competences , which offers an attractive base of competitive advantage, e. g. secondary airport approach. Ryanair competitiveness derives from an ability to build their competences at lower cost and more speedily than competitors. The real sources of Ryanairââ¬â¢s advantage are to be found in Oââ¬â¢Learyââ¬â¢s ability to consolidate corporate-wide skills into competencies.Ryanair has strong relationships with their suppliers and a strong corporate identity. The airline can be argued to follow a strategic ââ¬Ëstretchââ¬â¢ as they are overall resource led and create new opportunities, e. g. ancillary services. Strongly focussing on their core competences allowed for high strategic capability and potential access to a wide variety of markets, making a significant contribution to the perceived customer benefits of the end service and limiting the risk of imitation. The corporate centre tightly controls and co-ordinates by enunciating the strategic architecture that guides the compete nce acquisition process, e. . outsourcing. Ryanairââ¬â¢s resources include all means at the disposal for the performance of value-adding activities, e. g. through the acquisition of Buzz in 2003 (Case Study, p. 5), the airline gained a range of resources, e. g. know how, outlined by Preece as learning. The airline benefited from increased infrastructure and value-chain activities (leaning), integrated operations (leveraging), closer co-ordination of their vertical activities (leaping), expanded market opportunities and reduced competitive pressure (locking out). Resources consist of tangible assets, e. g.Ryanair owns all of its aircraft and holds net cash of 286 million euros (Money-telegraph, 2005), leading to the advantages that large firms have from large volumes enabling them to spread their costs (economies of scale), and intangible assets, e. g. the human capital; skills, competences and capabilities. Ryanairââ¬â¢s resource heterogeneity towards their competitors hinders other firms to conceive and implement the cost focus strategy, as outlined by Barney. Ryanair takes advantage of leveraging its resources, e. g. relationships and reputation, which are not readily transferable.They are inheritably attributed to Oââ¬â¢Leary and his team and are influenced by the airlineââ¬â¢s culture and governance. Ryanair possesses over a range of funny value-adding stories which defined their past, e. g. how Mr Oââ¬â¢Leary ââ¬Ëwent to warââ¬â¢, driving in a military jeep to his competitor (Case Study). Personal involvement in battles of Oââ¬â¢Leary against lobbying politicians, EU commissioners and competitors are part of the company culture and promote their aggressive 8 Global Corporate Strategy ââ¬â A Case Study on Ryan Air low cost image.Ryanairââ¬â¢s reputation for commitment to Safety and Quality Maintenance, not having ââ¬Å"a single incident involving major injury to passengers or flight crew in its 20- year operating historyâ⠬ (Case Study), is another value adding aspect. Ryanairââ¬â¢s distinct activity system provides the base for competitive advantage and raises the barriers to imitation. In conclusion, Ryanair does not follow a linear ââ¬Ëinside ââ¬â outââ¬â¢ or ââ¬Ëoutside ââ¬â inââ¬â¢ approach. On the one hand, the airline continual upgrades its unique resources; on the other hand, it occupies specific market positions to emain competitive, creating superior value by closely fitting their services to customersââ¬â¢ needs and focussing on a relatively limited set of businesses and markets (narrow competitive scope). Ryanair increasingly focuses on exploiting market opportunities in their business environment though, e. g. expansion and horizontal integration, leaving their original organic growth model and benefiting from all aspects of the framework of international strategic alliances, outlined by Preece. External forces, e. g. he industry deregulation in 1997 that allo wed the airline to go continental and the technological advancement of the internet, also strongly influenced the airlineââ¬â¢s success story (external value adding activities). Ryanir can be argued to have a discrete organisation perspective, emphasising on competition over co-operation, having high bargaining power and a highly independent approach with distinct firm boundaries. The airline has an essentially logical structure, characterised by planning and control, prediction and forecasting.Especially in relation to the dynamic hostile environment, the airline has a relatively deliberate strategy that is based on rational thinking. The limited complexity of the system is characterised by few organisational levels and centralisation. The airline benefits from the entrepreneurial spirit of Oââ¬â¢ Leary who seemed to understand the activities that are likely to have a significant impact on Ryanair and that build valuable internal linkages within the boundaries of their busine ss model (organisational leadership perspective). So far, he was highly successful in understanding the low cost attributes that made Ryanair unique. Global Corporate Strategy ââ¬â A Case Study on Ryan Air II An evaluation of the future strategic direction of the company The sustainability of a firmââ¬â¢s competitive advantage is said to be threatened by the development in the market. Customer needs and wants are in constant flux. The SWOT analysis of Ryanair, a tool for analyzing the internal strengths and weaknesses and the external opportunities and threats (see Appendix), outlined the paradox for Ryanair of creating alignment either from the outside-in (market-driven strategy) or from the inside-out resource driven strategy). So far, Ryanair has been strongly focussing on their core competences. Considering their environment, opportunities and threats, as the starting point when determining their strategy (outside-in perspective), is crucial though; to re-check the fit be tween their competitive advantage and the environment, as outlined by Rumelt, (1980). The model of ââ¬Ëenvironmental consonanceââ¬â¢ seems of great importance to the airline, outlining the requirement of continual adaptation of the business system to the demands and new opportunities in the market place.As outlined by Leonar-Barton (1995), Ryanairââ¬â¢s core competences seem to be simultaneously Ryanairââ¬â¢s core rigidities, locking them out of new opportunities (in Meyer and de Wit, p. 253), e. g. Ryanairââ¬â¢s ââ¬Å"Dublin sagaâ⬠, the fight over the desired second low cost terminal at Dublin airport instead of considering the creation of a new lucrative base in continental Europe, threatening easyJetââ¬â¢s. Ryanair should consider market development, outlined by Ansoff, e. g. Greece and Turkey, which have a combined population of around 70 million people and offer extremely profitable market opportunities through year-round and holiday flights.The airline should further initiate additional routes from the U. K. or Ireland to other locations in continental Europe that are currently served by higher-cost, higher-fare carriers. Market opportunities of new domestic routes within EU countries, especially new member countries, and increased frequency of service on its existing routes will allow Ryanair to remain focussed on low cost/price and prolong its unprecedented and high levels of growth without jeopardising their core competences. Rivalry among existing players could be reduced by damaging the package tourism industry, e. . Thomas Cook, Lunn Polly and Neckerman (Porterââ¬â¢s 5 forces). Further acquisitions should be considered in the long-term. Ryanair seems to have enough power to counterbalance the demands of buyers and suppliers, to outperform rival airlines in their market segment, and to discourage new firms from entering the business. Their main 10 Global Corporate Strategy ââ¬â A Case Study on Ryan Air challenge will b e threatening easyJet in its home market, currently serving Athens, and to fend off the ââ¬Å"Value for moneyâ⬠segment that threatens to substitute Ryanairââ¬â¢s services (Porterââ¬â¢s 5 forces).The industry attractiveness for long-term profitability, outlined by Porter (1985), will have a strong influence on Ryanairââ¬â¢s profitability. Porter had ignored the aspect that differentiation strategies can be used to increase sales volumes rather than to charge a premium price. With negative forecast for the low price market, with growth rates of no more than 20 to 25 % of the total market, market saturation is said to be not far off for budget airlines in Western Europe (Ottink, 2004). Instead of the lowest price, the optimal balance between service and price is seen to be the growth market of the future.Value market share will eventually hover around 60 % of the total market (Ottink, 2004). Regarding this threat, the main challenge will be to respond to changing demand s and at the same time to ensure consistency, effectiveness and the coherence of Ryanairââ¬â¢s low cost strategy. At this stage, Ryanair should not compete on service advantage by entering the value market, turning into a portfolio organisation. They should so far seek for other niches, than compromise their low cost approach by reactively adapting to the unpredictable development in the current market.Retrenchment involves cutting back to focus on your best lines, often referred to this as ââ¬Å"sticking to the knittingâ⬠. Ryanair should consider the mistakes of their competitors entering new market segments, e. g. Lufthansa by offering deeply discounted flights to Mallorca and Nice, standing up to easyJet. Ryanair should therefore further engage in market penetration and strengthen their market development approach, rather than diversify their services, as outlined by Ansoff (Product Market Framework).However, Ryanair should be aware that its knowledge is a fluid mix of f ramed experience, values, contextual information and expert insight that provides a framework for evaluating and incorporating new experiences and information, as outlined by Davenport and Prusack. Even the companyââ¬â¢s formula has been highly successful in the last decades; Ryanair has to check whether their organisational routines are still valid in the new markets (double or tripleloop learning), e. g. the way Mr Oââ¬â¢Leary aggressively promotes the low cost strategy.Especially in the new EU member countries his practices, which are said to threaten industrial peace and put EU ministers at unease, need to be revised. 11 Global Corporate Strategy ââ¬â A Case Study on Ryan Air The self interest of Ryanair might be best served by developing attitudes to ethical issues before they become acute, as the airline is especially vulnerable to hostile campaigns (Value Chain). Ryanair should consider ethical corporate behaviour and social responsibility, currently facing the para dox of profitability (shareholder value perspective) and responsibility (stakeholder value perspective), e. . policies regarding disabled passengers, employee rights and environmental standards. At the moment, the simplicity inside the company does not seem to match Ryanairââ¬â¢s complex environment. Ryanair has to differentiate its message to fend off competitors, e. g. the airline should consider the co-operation with environmental organisations, offering passengers the possibility to pay the price of competitors in the value segment and paying the difference to the original Ryanair price to an organisation that invests in solar energy to reduce the world emissions.Ryanairââ¬â¢s Boeings could be green and the message should be ââ¬Å"flying cheap and doing goodâ⬠. Customers that might otherwise have switched to the value segment do not mind the voluntary environmental charge and are likely to accept more difficult transfer situations for the ââ¬Å"feeling of doing good â⬠. This differentiation aspect will add value to the companyââ¬â¢s reputation and public relations. Ryanair can become the first mover in an industry that will sooner or later need to address the issue of emissions. Creativity and radical innovation are a strategic orientation to sustained competitive advantage.Ryanair should further consider the involvement of employees in the search for unsatisfied customer demand, as outlined by Kim and Mauborgne (2004). Free exchange and flow of information will foster new creative knowledge and help the airline to continually transform itself, e. g. the contact between flight attendants and management should be increased to foster a climate of openness and trust and to capture opportunities. The concept of organisational learning, as outlined by Senge (1990) and extended by Pedler, Bourgoyne and Boydell (1991) and Wang and Ahmed (2003), is crucial to nurture new and expansive patterns of thinking. 2 Global Corporate Strategy ââ¬â A Case Study on Ryan Air References Barney, J. (1991). Firm Resources and Sustained Competitive Advantage. Journal of Management. Vol. 17, No. 1, p. 99ââ¬â120 Oklahoma State University. In: De Wit, B. and Meyer, R. (2004). Strategy: Process, Content, Context. An International Perspective. 3rd ed. London: Thomson Learning. Campbell and Goold (1998). Why Links Between Business Units Often Fail and How to Make Them Work. Capstone Publishing Ltd, Oxford. In: De Wit, B. and Meyer, R. (2004). Strategy: Process, Content, Context.An International Perspective. 3rd ed. London: Thomson Learning. De Wit, B. and Meyer, R. (2004). Strategy: Process, Content, Context. An International Perspective. 3rd ed. London: Thomson Learning. Gilber, X. and Strebel, P. (1989). From Innovation to Outpacing. Business Quarterly. Summer pp. 19-22. In: De Wit, B. and Meyer, R. (2004). Strategy: Process, Content, Context. An International Perspective. 3rd ed. London: Thomson Learning. Hamel, G. and Prahalad, C. K. (1990). The Core Competence of the Corporation. May-June 1990. Vol 68. Harvard Business School Publishing.In: De Wit, B. and Meyer, R. (2004). Strategy: Process, Content, Context. An International Perspective. 3rd ed. London: Thomson Learning. Jameson, A. (2005). Ryanair confident of European goal. [Internet] Times Online. Available from: (http://business. timesonline. co. uk/article/0,,8209-1635966,00. html). [01/06/2005] Kay, J. (1993). Foundation s of Corporate Success: How Business Strategies add value. Oxford: Oxford University Press. In: De Wit, B. and Meyer, R. (2004). Strategy: Process, Content, Context. An International Perspective. 3rd ed. London: Thomson Learning.Kim, W. C. and Mauborgne, R. (1999). Strategy, Value Innovation, and the Knowledge Economy. Sloan Management Review. 40 (3), pp. 41-54. In: De Wit, B. and Meyer, R. (2004). Strategy: Process, Content, Context. An International Perspective. 3rd ed. London: Thomson Learning. Kim, C. and Mauborgne, R. (2005). Blu e Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant. Boston: Harvard Business School Press. Liebermann, M. B. and Montgomery, D. B. (1988). First Mover Advantages. Strategic Management Journal. 9 (1), pp. 41-58. In: De Wit, B. nd Meyer, R. (2004). Strategy: Process, Content, Context. An International Perspective. 3rd ed. London: Thomson Learning. Porter, M. E. (1980, 1988). Competitive Strategy: Techniques for Analysing Industries and Competitors. The Free Press. In: De Wit, B. and Meyer, R. (2004). Strategy: Process, Content, Context. An International Perspective. 3rd ed. London: Thomson Learning. 13 Global Corporate Strategy ââ¬â A Case Study on Ryan Air Marquardt, M. and Reynolds, A. (1994). The Global Learning Organization: Gaining Competitive Advantage through Continuous Learning. New York. In: De Wit, B. and Meyer, R. (2004). Strategy: Process, Content, Context. An International Perspective. 3rd ed. London: Thomson Learning. Money T elegraph (2005) Ryanair lands better result than forecast. [Internet]. Available from: (http://money. telegraph. co. uk/money/main. jhtml? xml=/money/2005/02/25/cnryanair25. xml) [5 June 2005]. Osborne, A. (2005). Ryanair rolls out plans for European domination. [Internet]. Business Telegraph Available from: (http://www. telegraph. co. uk/money/main. jhtml? xml=/money/2005/02/25/cnryanair25. ml enuId=242=/portal/2005/02/25/ixportal. html). [1 June 2005] Ottink, F. (2004). Winner in the wrong market. [Internet]. Yeald Available from: (http://www. yeald. com/Yeald/a/29541/ryanair__winner_in_the_wrong_market. html) [5 June 2005] Rumelt, R. P. (1980). The Evaluation of Business Strategy. In: De Wit, B. and Meyer, R. (2004). Strategy: Process, Content, Context. An International Perspective. 3rd ed. London: Thomson Learning. Ryanair (2005). Strategy. [Internet]. Available from: (http://www. ryanair. com/site/about/invest/docs/Strategy. pdf). 27 May 2005] Teece, D. J. , Pisano, G. , and Sh uen, A. (1997). Dynamic Capabilities and Strategic Management. Strategic Management Journal. 18 (7). Pp. 509-533. In: De Wit, B. and Meyer, R. (2004). Strategy: Process, Content, Context. An International Perspective. 3rd ed. London: Thomson Learning. 14 Global Corporate Strategy ââ¬â A Case Study on Ryan Air Appendix: SWOT- Analysis Strength ââ¬â Quality processes and procedures: features important to the clientele, e. g. punctuality, few cancellations, few lost bags, frequent departures, baggage handling and consistent on-time services. low cost ââ¬â low fares approach (differentiated service) ââ¬â Low aircraft equipment costs ââ¬â Lower maintenance costs and low depreciation costs due to ownership of aircrafts ââ¬â Fleet commonality ââ¬â Focus on low cost alternative airports; low airport access and handling costs ââ¬â Low customer service costs; Internet booking system avoiding costly systems, commissions and sales headcount ââ¬â Low marketing costs ââ¬â Revenue enhancing and cost-cutting features, e. g. no seat pockets to allow faster turnaround times ââ¬â Relationships to suppliers; strong bargaining position with respect to aircraft procurement, e. g. argain price of Buzz acquisition, airport deals and staff recruitment ââ¬â Concentration on core business through outsourcing ââ¬â Low labour cost through performance related pay structure; high personnel productivity / staff efficiency ratio ââ¬â Overall high value and profitability ââ¬â Location of business; focus on Europe's largest airline market; the UK, in particular the London Area ââ¬â Increased take-off and landing slots trough acquisition of Buzz, KLM subsidiary ââ¬â Increased number of seats per plane, enabling lower individual fares but higher per plane income ââ¬â Short turn-around times increasing the available operational hours per plane. Strong brand and low fare reputation -foreign exchange hedging in transactions invo lving the euro, UK sterling and the US$ Weaknesses ââ¬â falls in fare yields ââ¬â Transfer situations from Airports ââ¬â reputation ââ¬â no non-essential extras ââ¬â falling load factors due to continuing decline in unit costs ââ¬â Decreasing frequency of flights due to need for high load factors, reducing business travel ââ¬â climate protecting charge on aircraft taking off and landing in the EU, environmental fee might double no-frills operatorââ¬â¢s fares, disproportionately greater effect on budget airlines ââ¬â Ethics and Corporate Social Responsibility 15Global Corporate Strategy ââ¬â A Case Study on Ryan Air Opportunities ââ¬â initiating additional routes from the U. K. or Ireland to other locations in continental Europe, currently served by higher-cost, higher-fare carriers ââ¬â Developing European market for budget sector with large population base / expansion into 10 new EU states ââ¬â New domestic routes within continenta l Europe. Strongly moving into intercontinental business ââ¬Å"using the principle of simplification and cherry pickingâ⬠ââ¬â increasing the frequency of service on its existing routes ââ¬â considering possible acquisitions that may become available in the future, e. . Lufthansa ââ¬â connecting airports within its existing route network -Exploiting profitable destinations with both a tourist as well as business segment ââ¬â Conversion from low fares to a no-fares airline ââ¬â Fall in average ticket price and increased threat of entry for competitors ââ¬â loosening of regulations ââ¬â Decreasing competition ââ¬â Increased ancillary service revenues ââ¬â Increasing in-flight sales on longer flights ââ¬â employee loyalty ââ¬â focus on environmental issues ââ¬â innovative marketing for differentiationThreats ââ¬â Limited market in the North of Europe resulting in low occupancy levels and efficiency of usage of planes ââ¬â To ugher competition from the traditional and charter airlines which offer cheap hard to beat all-in holiday packages in continental Europe. New competitors in home market ââ¬â Adaptation of Ryanairââ¬â¢s business model by competitors and innovative substitute services ââ¬â Incumbent airlines selectively copying the tactics of Ryanairââ¬â¢s on competition routes ââ¬â small potential markets ââ¬â high speed trains, subsidised by the state in GER and France, ââ¬â high speed rail plan in Benelux region -good highway connections in the major market around cities in the Middle and Southern Europe ââ¬â Scarcity of appropriate located, low cost airports around major cities / decreased bargaining power of airlines ââ¬â Price war ââ¬â increasing landing charges ââ¬â Dependency on world jet fuel prices ââ¬â war and terrorism ââ¬â epidemics ââ¬â EU commission decisions ââ¬â lobbying politicians ââ¬â formation of a trade union for pilot s ââ¬â the weakness of sterling against the euro ââ¬â Mergers between competitors, e. g. Air France and
Friday, January 10, 2020
Marriot Corporation Essay
2. Is the proposed restructuring consistent with managementââ¬â¢s responsibility? 3. The case describes two conceptions of managersââ¬â¢ fiduciary duty (p. 9). Which do you favor: the shareholder conception or the corporate conception? Does your stance make a difference in this case? 4. Should Mr. Marriott recommend the proposed restructuring to the board? Marriott Corporation (A) 1. Why is Marriottââ¬â¢s chief financial officer proposing Project Chariot? What is your assessment of MCââ¬â¢s financial condition? Is this project necessary for the companyââ¬â¢s survival?. 2. Is Project Chariot consistent with managementââ¬â¢s responsibilities? To bondholders? To shareholders? To the public? 3. The case describes two conceptions of managerââ¬â¢s fiduciary duty. Which do you favor: the shareholder conception or the corporate conception? Does your stance make a difference in this case? 4. Should Mr. Marriott recommend the proposed restructuring to the board? 5. Who will be affected by Project Chariot? Should MC make any concessions to the bondholders? ââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬â Ans. 1 Project Chariot involves a conflict of interest between the shareholders and the bondholders since in this case the debt being held by Marriott Corporation (MC) is risky. Project Chariot aims to create MII with low debt and HMC with high debt. Thus bondholders will find that their investment gets tied to risky real estate assets whose appreciation is uncertain. Food management which is a major segment of MC remains with MII. Thus Project Chariot aims to give shareholders the business upside and bondholders the real-estate downside. Hence this appears to be a case of risk shifting. Shareholders stand to gain while bondholders will lose if Project Chariot is implemented. Ans. 2 This seems to be a case of ââ¬ËCashing outââ¬â¢/ââ¬â¢Wealth Transferââ¬â¢ where the ââ¬Ëoverallââ¬â¢ wealth is being transferred from the bond holders to the equity holders. The following points lead us to the direction of it being a ââ¬Ëwealthà transferââ¬â¢ type of conflict: * Chariot will result in a loss to bondholders and a gain to shareholders as the bonds will be downgraded by rating agencies and the returns of the bondholders will be attached to a heavily indebted duty * Total Debt will become more risky, and bonds will be downgraded to ââ¬Ëbelow investment gradeââ¬â¢ level * MC would be divided into two separate companies. MII would do MCââ¬â¢s lodging, food, and facilities management businesses, whereas HMC would retain MCââ¬â¢s real estate holdings and its concessions on toll roads and in airports, Hence bond holders will now have a claim on only the payoffs of HMC and not MII. So, because of the above reasons ââ¬ËProject Chariotââ¬â¢ seems like a case of ââ¬ËWealth Transferââ¬â¢ conflict of interest. Ans. 3 We believe in the broad view of manager responsibility. We think that managers should not only consider the interests of shareholders but also the interests of bondholders, employees, and other related parties. This responsibility is even more important in the case of a B2C company like Marriott. If they getâ⬠¦ 1. If the Project Chariot is implemented i.e. Marriott is divided into 2 companies Marriott International(MI) with the risk free profit generating operating hotel and service business while the other Host Marriott(HM) a would own Marriottââ¬â¢s hotel and undeveloped real estate businesses and other non service businesses, this will affect the following players: a) Shareholders: Shareholder now have majority stake in a corporation with a lower probability of default while all the risk is transferred to debt holders. So all the risky investments are highly leveraged with bond holders exposed to the risk. On the other hand MI backed mainly by shareholders equity and performing assets and thus would be able to issue new debt increasing value for both shareholders and the corporation. Thus the shareholders would gain at the expense of bond holders and the equity value of the company would increase. b) Bondholders Bondholders had a lot to lose as according to Project Chariot almost all the debt would be assigned to HM. Given the problems in real estate and hotel markets there was a concern of HMââ¬â¢s ability to meet its debt payment and there was a high probability of default. This meant that the risk was issued at investment grade but now was not backed by valuable assets of the companies which were to be spun off to MI which was to be backed by equity. The value of the bonds would decline substantially and the bond holders would loose a lot of their investment. c) Management(The Mariott brothers) The management gains from the spin off since it is able to split its distressed assets from the profit driving assets and there was a new company which was not under distress thus helping them retain their management positions and start from scratch. They can concentrate on core businesses thus improving efficiency and value. d) The value of the whole company: The spin off does not create value for the company as a whole but only distributes theâ⬠¦ What: Under Project Chariot, Marriott Corporation (MC) would become two separate companies. The new company, Marriott International Incorporated (MII), would consist of MCââ¬â¢s lodging, food, and facilities management businesses, as well as the management of its life-care facilities. The existing company, renamed Host Marriott Corporation (HMC), would retain all MCââ¬â¢s real estate holdings and its concessions on toll roads and airports. Why: This project is being proposed because the economic slowdown in the late 1980s and the 1990 real estate market crash left MC owning many newly developed properties for which there were no buyers, together with a massive burden of debt. The new company (MII) would have the financial strength to raise capital in order to take advantage of investment opportunities. The existing company (HMC) would take on the newly developed properties and most of the existing debt. HMC would be valued for the chance of appreciation in the property holdings when the real estate market recovered, not on the basis of earnings, thereby reducing the pressure to sell properties at depressed prices. 2- The fiduciary duty of management is to the shareholdersà because they are more than creditors; they are the actual owners of the firm. Management is entrusted with the responsibility to increase shareholder value and their main focus should be on investing in projects that accomplish that task. As stated in the case: ââ¬Å"U.S. courts had held that corporations have no responsibilities to safeguard the interests of bondholders other than those spelled out by the terms of the bond indentureâ⬠. 3- I first looked at the initial market reaction; the change resulting from October 2, 1992 (pre-announcement) through October 7, 1992 (post-announcement). I used October 7 for my initial market reaction because in 1992 many people may have still relied on newspapers for investment information. In addition, I assessed this narrow amount of time separately because widening the range of dates used to evaluate the change in prices may allow other variables outside of Project Chariot to come into play. However, I also looked at a wider range of time [October 2, 1992 (pre-announcement) through December 31, 1992]. If you can reasonably assume no extraneous variables affected the prices during this time, widening the range of dates assessed can give an idea of the impact to prices after the initial market over/under-reâ⬠¦
Thursday, January 2, 2020
Essay about Purpose of Ruth - 949 Words
The Book of Ruth, although one of the smallest books in the Old Testament, has many values displayed in its mere four chapters. Throughout the book, readers are shown the struggle of Ruth and her mother-in-law, Naomi, as they try to survive in a patriarchal world. In chapter one Ruth and Naomiââ¬â¢s initial endeavor is revealed. Both Naomi and Ruthââ¬â¢s husbands die and they are left abandoned, but together, after Ruth refuses to leave Naomi. By chapter two Naomi and Ruth have made it to Bethlehem and Ruth encounters Boaz for the first time while gleaning in his fields. Chapter three is when Ruth and Boaz start to form a romantic relationship; after Naomi tells Ruth to go to the threshing floor and lay at Boazââ¬â¢ feet. Ruth obeys and when Boaz isâ⬠¦show more contentâ⬠¦Where you die I will die, and there I will be buried. May the Lord deal with my, be it ever so severely, if anything but death separates you and me. (ââ¬Å"Life Application Study Bibleâ⬠382) Ruth shows her true faith and loyalty for God, which any and every modern Christian should strive to mirror. However Rushââ¬â¢s loyalty is also shown for Naomi in verses sixteen through eighteen. Naomi pleads with Ruth to go back to her family. Ruth, despite the fact that she is defying Naomi, refuses to return home. Ruth unlike other biblical characters does not let her loyalty stop at merely following orders given to her. Instead Mira Morgenstern author of Ruth and the Sense of Self: Midrash and Difference comments that ââ¬Å"Ruth affirms that she will always do what is [ethically and religiously] demanded of her, but will utilize methodologies consonant with her own judgmentâ⬠(16). Ruth remains loyal to Naomi despite Naomiââ¬â¢s objections because Ruth is certainly doing what she thought was best for Naomi. By staying with Naomi, Ruth makes unexpected personal sacrifices. Ruth does not only remain loyal to God, but she also remains loyal to her kin even if the price s eems too steep, because she knows her God will always provide. Twenty-first-century Christians could learn many lessons from Ruthââ¬â¢s unwavering relinquishment for her people and her God. Ruth does not only offer loyalty but also provides Naomi with a source of stability. It can be said that Ruth takes on a manââ¬â¢sShow MoreRelatedRuth Is A Biblical Story1372 Words à |à 6 PagesRuth is a Biblical story loved by many. A story of Godââ¬â¢s unexpected plan panning out in a style that only He could come up with inspires many to trust His direction. The movie, titled The Story of Ruth, conveys this message though the movie does not always adhere to perfect Biblical accuracy. The addition of certain events and characters enhances the movieââ¬â¢s appeal, yet distracts from the factual account presented in the Bible. 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Ruth Westheimer shows that sheââ¬â¢s a good doctor by caring about her patients and being honest, whereas Josef Mengele lied and performed certain procedures on patients that were crucial. Ruth Westheimer and Dr. Josef Mengele both have an education yet, Dr. Mengele lacks the same ethics and honesty towards patients. Ruth Westheimer grew up in the Wake of the Great Depression, and out of the economic ruin grew Nazism and Hitler. When Ruth was 17 World War II ended andRead MoreThe Controversy Concerning The Ethics Of Human Cloning1008 Words à |à 5 Pagesclone?â⬠by establishing that humanity is more than the way one enters the world and by highlighting the unethical issues that may arise from cloning. Never Let Me Go illustrates the humanity of the cloned characters - Kathy, Tommy, and Ruth - as they attempt to determine the roles they play in the world. The film begins by introducing the characters when they were children attending Hailsham School. Just like ââ¬Ënormalââ¬â¢ children, they seek companionship from each other and in the processRead MoreThe Color of Water: a Black Manââ¬â¢s Tribute to His White Mother960 Words à |à 4 PagesProfessor Crawford English 102 14 April 2011 The Color of Water: A Black Manââ¬â¢s Tribute to His White Mother James McBride was born in 1957 to Ruth and Dennis McBride and was raised in Brooklynââ¬â¢s Red Hook projects with his eleven brothers and sisters (Bodhos 2). In 1997 McBrideââ¬â¢s bestselling memoir The Color of Water: A Black Manââ¬â¢s Tribute to His White Mother was published. The story is uniquely written in double voice with chapters alternating between chapters as the author recountsRead MoreRole of Ruth and Esther in the Bible1372 Words à |à 6 Pagesexplains their role as women in the Book of Ruth and the Book of Esther, from the Hebrew bible. Ruth and Esther are stories of heroines; the contrast in the purposes of Ruth and Esther sharply distinguishes the books. The Book of Ruth basic plot is as follows: The prologue tells us how Naomi, her husband and two sons went to Moab, where her sons married. Eventually, Naomiââ¬â¢s husband and sons died, and she decided to return to Bethlehem in Judea (Ruth 1:1-7). In the first act, Naomi tells her
Wednesday, December 25, 2019
Dirty Facts About Apa Research Paper Format Example Uncovered
Dirty Facts About Apa Research Paper Format Example Uncovered Lies You've Been Told About Apa Research Paper Format Example It's possible to also describe the range of your research. If needed, you can supply the list of the principal keywords of your paper, it is going to help different people should they need to locate your work in internet databases but you ought to use only keywords that describe your research in a suitable way. In the era of the net, it is getting increasingly important to make certain that your research are available, both on the net and on university intranet search facilities. The ideal place to begin your research is on the internet since it will provide you direct details. There are two sorts of in-text citations. A consistent structure ought to be used in the key headings and the subheadings. Please be aware that the 4 forms of headings and the numbering systems employed for them is given just for the very first chapter. You can bold the principa l headings and highlight the subheadings to produce your document appear neat. Research Paper preparation means handling a whole lot of information. The framework of the way to write research papers have turned into the most distinguishable portion of each formatting standard. General formatting guidelines rarely differ from one another in several frameworks. In Microsoft Word, it's simple to set double-spacing for the entire document. Whispered Apa Research Paper Format Example Secrets As soon as your order is placed you can be certain of a brilliant bit of work. You will be happy you filled up the purchase form. Your document may have an intricate structure, especially in the event the main body will be big. You should have your reasons, and our primary concern is that you find yourself getting a great grade. Apa Research Paper Format Example Secrets That No One Else Knows About Paper Wizard the quickest way to find that paper done and find a great grade. Your paper need s to be double spaced. Then write the abstract part of your paper only after you're completely finished writing your paper. The whole paper gets simple and convenient to read for everybody. There are various points to think about in order to reach a great research paper by means of either a grid paper template or a lined paper template, based on your preference or the research requirement. Possessing a best outline increases the odds of you presenting a research paper that's well written. If you read an illustration of APA paper, you can observe that running heads aren't always mandatory. New Questions About Apa Research Paper Format Example Most reports have a minumum of one appendix section to make it possible for you to include data, figures and calculations without breaking the stream of the principal body of the report. The table of content section is regarded as highly crucial in writing various kinds of academic and non-academic reports. You have the ability to write only its major sections or present a thorough plan with several subsections. To conserve space in the examples, just the first section of the outline will demonstrate the correct spacing. Th ere's, obviously, a limit on the variety of pages even our very best writers can produce with a pressing deadline, but generally, we figure out how to satisfy all the clients seeking urgent assistance. If you're not certain how to then ask the computer department for aid. So long as you're consistent and include all the info that will make it possible for somebody else to replicate your research then it ought not matter. Personal information is one other way to acquire information. APA format is usually utilised in the social sciences. It is popular among students due to its simple guidelines and approach. It will help you to organize your paper well. Utilizing APA format means you're following an internationally acceptable writing style to which the majority of the readers are extremely familiar also. You may probably be aware that the structure of some academic papers is dependent on both formatting and variety of paper. If your instructor offers you the APA guidelines then great for you. The papers could be rejected if they don't apply the APA format. Apa papers are often broken into sections. If you are able to locate an essay associated with your subject, you can rewrite it to accelerate the practice. You should have a synopsis of your research in the debut of your report since it will supply a non-specialist with a fast history of the area. To ease your work, you can use various on-line citation generation tools along with essay templates in APA. Relevant journals you've been reading are also a great guide. Choosing Apa Research Paper Format Example The APA style table of content appears to be quite professional and well-edited in the event of following all the needs of the template. Examine examples of such works to comprehend how to write them and what style you oug ht to use for formatting them. The style may vary somewhat between different department (including the style of references), but it's mostly similar. Make certain you rely on the conventional font style and size. What Does Apa Research Paper Format Example Mean? You might also see book outline. You can also see essay outline. You could also see chapter outline. You could also see biography outline.
Tuesday, December 17, 2019
Examples Of Attainment Of The American Dream In The Great...
The Attainment of The American Dream within The Great Gatsby For much of its existence, the Human raceââ¬â¢s goal has been to obtain the most money so that they may gloat about everything they have and make a place for themselves at the top of the social ladder. In 1920ââ¬â¢s, wealth was the fundamental way of claiming your place in the world. This was shown by the characters of The Great Gatsby written by F. Scott Fitzgerald. This book features the battles to create a happy life for yourself and all the mess in between. Undeterred by heritage, race, and class you can obtain the American Dream through perseverance and commitment to your work. In the novel, Gatsby shows perseverance through his relationship with Daisy Buchanan. She was an oldâ⬠¦show more contentâ⬠¦Nick is quoted saying ââ¬Å"Theyââ¬â¢re a rotten crowd...youââ¬â¢re worth the whole damn bunch put together.â⬠Nick is referring to Gatsby, this shows the kind of love Nick has for Gatsby. In the end, Gatsby is shot and Nick is left shattered. Firstly, because he has just lost a dear friend, and he gets a glance as to whom truly cared for Gatsby. Which was in fact no one but Nick himself. Nick is left torn as to whether or not he should forget all about Gatsby and his situations in New York or remember Gatsby for the bond they shared and what an impact he had made on Nickââ¬â¢s life. In todayââ¬â¢s times many would say the American Dream is to have a comfortable lifestyle. In order for this to be achieved it is fundamental to have an education. This consists of going to grade school, high school, then to a university, college, or technical school. Now you may seek out a person in high school such as myself and ask the question, ââ¬Å"Do you feel that you need to have great perseverance in order to graduate from your schooling?â⬠I can almost guarantee that any person would respond with a strong ââ¬Å"YES!â⬠The average teenager needs about 8 hours of sleep to be fully functional and restored from the previous day. Many students juggle the responsibilities of a job, at home duties, schooling, and a social life, leaving not much time for their bodies and minds to reboot. This is where the perseverance part would come intoShow MoreRelatedThe Great Gatsby By F. Scott Fitzgerald1335 Words à |à 6 PagesThe American Dream is a philosophy based off of starting from nothing and achieving family, fortune, and fame. The belief that self-determination and hard work will lead to the attainment of the American Dream is strongly tied with the American culture. This philosophical idea, however, is not portrayed in The Great Gatsby by F. Scott Fitzgerald, which is often referred to as one of the ââ¬Å"Great American Novelsâ⬠to date. In terms, a ââ¬Å"Great American Novelâ⬠should portray an honest and well-rememberedRead MoreF. Scott Fitzgerald s The Great Gatsby Essay1490 Words à |à 6 PagesScott Fitzgeraldââ¬â¢s ââ¬ËThe Great Gatsbyââ¬â¢ seems to suggest that Gatsby s rags-to-riches success story makes him an embodiment of the American Dream. However, upon deeper of his character has yielded that there are aspects of Jay Gatsby that call into question his so called success. As a result, I have concluded that F.Scott Fitzgeraldââ¬â¢s novel, although still displays the overarching theme that is the American Dre am it, in fact, portrays ââ¬ËThe disintegration of the American dreamââ¬â¢ through the characterRead MoreSymbolism Of The Great Gatsby By F. Scott Fitzgerald1130 Words à |à 5 Pagesmeaning to the mind of the readers. The reader is forced to think, make connections, and succeed in adding a new meaning to the novel. F. Scott Fitzgerald is a master of hiding deeper meanings behind a text as clearly showcased in the novel The Great Gatsby. The ââ¬Å"iceberg theoryâ⬠describes that only around 20% of the story is directly revealed through text. In comparison to an actual iceberg, that is usually the portion of the floating ice mountain that is visible above water. The other 80% of theRead MoreThe Great Gatsby By F. Scott Fitzgerald1413 Words à |à 6 PagesEverybody has dreams, and everybody must deal with reality ââ¬â that is the nature of life. A dream can be defined as something imagined, an ambition or an ideal, and reality is the term assigned to all things real. Humans, by our very nature, are ambitious, ever pursuing our dreams, our deepest desires. It is the very purpose of life to make our goals our aspirations, real. Therefore it is the nature of life to live through reality and to dream. It is fitting, then, that many texts have beenRead MoreThe American Dream By F. Scott Fitzgerald And Death Of A Salesman Essay1391 Words à |à 6 PagesProminent American writer and historian James Truslow Adams once wrote, ââ¬Å"The American Dream is that dream of a land in which life should be better and richer and fuller for everyone, with opportunity for each according to ability or achievement. In both The Great Gatsby by F. Scott Fitzgerald and Death of a Salesman by Arthur Miller, the main characters search for the achievement of the American dream in themselves and the world around them. While the American dream is defined differently for theRead More F. Scott Fitzgeraldââ¬â¢s The Great Gatsby - A Life Foolishly Lived1403 Words à |à 6 PagesThe Great Gatsby:à à A Life Foolishly Livedà à à à à à à à à à à Released in 1925, F. Scott Fitzgeraldââ¬â¢s novel, The Great Gatsby cleverly demonstrates the manners and morals commonly practiced throughout the time period. The plot revolves around several main themes and effectively expresses Fitzgeraldââ¬â¢s unique perspective. With an objective standpoint, Nick Carraway narrates the story as Jay Gatsby, a foolish racketeer, tries to win over his lifelong love, Daisy Buchanan. Although pecuniary matters canRead More Comparing the Perversion of Values in The Great Gatsby and Death of a Salesman1642 Words à |à 7 PagesPerversion of Values in The Great Gatsby and Death of a Salesman à à à Throughout History there are many examples of perversions, from sexual, social to the very morals themselves. One of the greatest examples is the continuous corruption of the American Dream. As the Dream evolves, it tends to conform to the illicit dealings of the time and immortals of society. No longer is an individual interested in working hard to achieve goals, it is desirous of the quick fix. Society wants its wishesRead MoreAt First Glance F. Scott Fitzgeraldââ¬â¢S Book The Great Gatsby1190 Words à |à 5 Pagesbook The Great Gatsby is a simple love story that is eventually brought to a tragic end by a disillusioned man seeking vengeance. Additionally, one can easily see that this love story is intermingled with many interesting and ironic elements including prestige, wealth, vanity, and ultimately, tragedy. However, when one delves deeper into the precepts of this book, one will easily see that it is full of symbolic language that represents a disheartening, fatalistic view of the American Dream. Once thisRead MoreThe Great Gatsby By F. Scott Fitzgerald1190 Words à |à 5 Pagesbook The Great Gatsby is a simple love story that is eventually brought to a tragic end by a disillusioned man seeking vengeance. Additionally, one can easily see that this love story is intermingled with many interesting and ironic elements including prestige, wealth, vanity, and ultimately tragedy. However, when one delves deeper into the precepts of this book, one will easily see that it is full of symbolic language that represents a disheartening, fatalistic view of the American Dream. Once thisRead MoreThe Great Gatsby By F. Scott Fitzgerald2017 Words à |à 9 PagesHonors American Literature January 7, 2015 Written in 1925, The Great Gatsby by F. Scott Fitzgerald follows Jay Gatsby in his quest to win back Daisy Buchanan, the love he lost five years earlier. Gatsbyââ¬â¢s endeavor leads him from poverty to wealth, and eventually to death. The novel presents a clear picture of 1920ââ¬â¢s culture in America, where peopleââ¬â¢s idea of the American Dream is simply riches and fame. The American Dream is the fundamental force which drives most characters in The Great Gatsby, but
Monday, December 9, 2019
Computers and Ethics in the Workplace Example For Students
Computers and Ethics in the Workplace This paper discusses issues with ethics that have derived in the workplace as a result of the use of business computers. The definition of computer ethics is simple; they are a set of moral principles that intend to help with the regulation of the use of computers. Some common problems with computer ethics consist of privacy concerns, intellectual property rights, and the way computers have an effect on people. In other words, computer ethics refers to the ways people take ethical traditions and test, stretch, apply, negotiate and break in the realm of computer technology. As technology continues to evolve, there are a great deal of ethical issues and principles of behavior concerning privacy and accurateness for managerial leaders to deal with. In finding the issues of ethics that the Technology Age has brought to the workplace, organizations must be hands-on when it is time to highlight ethical use of technology by employees. Making sure that employees are knowledgeable on the proper policies the organization has on computer ethics. Promoting good computer ethics is a great way for companies to keep morale high and unnecessary issues from arising in the workplace. Introduction As technology like computers progresses, they will continue to contain a larger impact on people in todayââ¬â¢s society. For that reason, computer ethics supports the how some debate on just how much influence computers need to have in human communication. With computers evolving constantly, ethical standards will continue to be constructed by computer ethics and will always have newer concerns that come from recent technology. With the new changes in technology like computers, more supervisors are coping with having to manager employees for proper use of company computers; they have to stay informed of all new ethical problems and the laws that were created to enforce ethics with workers.à These are problematic areas, particularly with the arrival of the World Wide Web. To date, there have been problems with employees using company computers for purposes other than work. This subject has become more of a problem in todayââ¬â¢s society and has been addressed by employers through monitoring computer usage, creating written policies, and enforcing other tactics to teach and inflict the ethics of computer use to employees at all levels. This paper topic was inspired through my own experience of an employer who felt that productivity was lower than past years, due to employees who utilized the Internet for reasons other than work. Today, we have monitored email and they are able to tell what Internet sites we visit daily and the duration of the time we are on that site. I must say as an employee, I felt violated for not being able to utilize the Internet throughout the day, as I am someone who still gets my work done each day no matter what. But I can see their reasoning behind and cannot blame them for keeping an eye out. Current Situation Ethics is a set of truthful principles that oversee the actions of people. As a result, computer ethics goes hand in hand with ethics with the intention to control how employees use computers. Often times, frequent issues with computer ethics consist of privacy concerns, intellectual property rights, and the way computers have an effect on people. In other words, computer ethics refers to the ways people take ethical traditions and test, stretch, apply, negotiate and break in the realm of computer technology. A current study shows how computers are making a heavy affect on ethics at work.à One study said that almost half of the people they polled said they have participated in some kind of unethical act that relates to computers at work in the last 12 months. Another study found that one out of six working people believes conventional thoughts of moral and immoral have been superseded by new technologies (Websense and Saratoga Institute). These days, its almost impossible for one to keep up with how fast technology advances and has a significant influence on how we do business these days. Corporations, management and employees have to be able to keep up with the changing times in order to be competitive in their profession. The Internet creates an interesting predicament, with many employees utilizing it at work on a daily. The main concern is whether communication and information by way of the Internet should be monitored; this concerns both business and personal communications at work. This issue of employees and the Internet at work is a concern of many employers and managers, because in most cases it affects productivity. These days some employees have taken the use of Internet at work to an even more unethical level of viewing explicit content on work computers and this raises even more red flags for work computers to be monitored and have restrictions. The United States Congress created the Communications Decency Act of 1996 to help with regulating pornographic things on the Internet. In 1997, changes were made to the Act and Title V of the Communications Decency Act affected the Internet and online communications. The most notorious portions of this Act were the ones that related to unsuitable content online. The significant part of the Act was initiated in reply to worries that Internet pornography was becoming an issue to society. If the government could find a way to really enforce inappropriate material on the Internet like pornography, would definitely help to decrease the amount of staff who find it ok to do such an outlandish thing with work property (Myers 2006). The impact of employees using work computers and the Internet for reasons other than work related tasks could affect a company tremendously. Some disadvantages to the company would face, includes: o The level of productivity to decrease o Risking protection of classified company information o Losing assets like computers and other company equipment o Risking the protection of the entity and company status When it comes to employee privacy, many argue that itââ¬â¢s a violation for them to be monitored at work, but below are three examples of companies taking action from monitoring employees: â⬠¢ Dow Chemical fired about a great deal of employees and regimented 200 employees for an investigation that discovered employees emailed inappropriate images from company technology. (ââ¬Å"Dow Chemical Fires 50 Over Offensive Emailââ¬Å", 2000) â⬠¢ Xerox also let go of 40 employees for taking up too much of work time to look at pornographic websites and partake in online shopping on the Web. (ââ¬Å"Dow Chemical Fires 50 Over Offensive Emailââ¬Å", 2000) â⬠¢ The New York Times terminated 22 staff members last year for allegedly distributing offensive emails. (Dow Chemical Fires 50 Over Offensive Emailââ¬Å", 2000) In reply to company worries, H.R. 4908 Notice of Electronic Monitoring Act was introduced to Congress on July 20, 2000 to deal with employees and their privacy. A projected law states: ââ¬Å"Any employee who intentionally, by any electronic means, reads, listens to, or otherwise monitors any wire communication, oral communication, or electronic communication of an employee of the employer, or otherwise monitors the computer usage of an employee of the employer, without having provided the employee noticeâ⬠¦ shall be liable to the employee for reliefâ⬠¦Ã¢â¬ (ââ¬Å"Notice of Electronic Monitoring Actâ⬠, 2000) Options An employer has the right to view company property like computers, to check computer usage, e-mails, etc. Some options for employers could be to include guidelines in an employment handbook or contract. Even though there is nothing set in stone, but in most cases an employer can screen how company workers use computers, unless prohibited or restricted by law. Some options may include dividing office desk in sections of cubicles so that no employee feels private enough to want to utilize the wrong content on a work computer. In an office an employee is able to close a door and blinds to do who knows what on their work computer. Another option may be to scan emails randomly, or limit that amount of places on the Internet that can be accessed from a work computer. Another option may be to make all employees sign a pledge that they agree to not abuse work computers for personal reasons. Recommendations Monitoring staff at work seems to be more effective with the amplified accessibility of low-cost monitoring technology. Some recommendations that may be used in an employee surveillance system are below: .u621ac5267f3a0e69694efbce98e77a01 , .u621ac5267f3a0e69694efbce98e77a01 .postImageUrl , .u621ac5267f3a0e69694efbce98e77a01 .centered-text-area { min-height: 80px; position: relative; } .u621ac5267f3a0e69694efbce98e77a01 , .u621ac5267f3a0e69694efbce98e77a01:hover , .u621ac5267f3a0e69694efbce98e77a01:visited , .u621ac5267f3a0e69694efbce98e77a01:active { border:0!important; } .u621ac5267f3a0e69694efbce98e77a01 .clearfix:after { content: ""; display: table; clear: both; } .u621ac5267f3a0e69694efbce98e77a01 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u621ac5267f3a0e69694efbce98e77a01:active , .u621ac5267f3a0e69694efbce98e77a01:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u621ac5267f3a0e69694efbce98e77a01 .centered-text-area { width: 100%; position: relative ; } .u621ac5267f3a0e69694efbce98e77a01 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u621ac5267f3a0e69694efbce98e77a01 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u621ac5267f3a0e69694efbce98e77a01 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u621ac5267f3a0e69694efbce98e77a01:hover .ctaButton { background-color: #34495E!important; } .u621ac5267f3a0e69694efbce98e77a01 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u621ac5267f3a0e69694efbce98e77a01 .u621ac5267f3a0e69694efbce98e77a01-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u621ac5267f3a0e69694efbce98e77a01:after { content: ""; display: block; clear: both; } READ: Multiculturalism in music Essay Workplace searches-Companies have the right to search property of the business that includes: filing cabinets, lockers, desks and office documents, without permission from their employees. However, it is best for the employer not seem threatening or unlawful. Camera Monitoring-Employers can install surveillance systems in and throughout the company buildings unless prohibited by State law. Polygraph Testing-May not be the best option because this is prohibited in certain states. However, if it is acceptable, the staff member may have a right to decline without receiving discrimination or reprisal by the employer. For employees, I would recommend: o Keep online activity at work to a minimum o Keep away from websites that you know are not appropriate from work o Never send an email that you wouldnââ¬â¢t mind your boss reading one day o Always be professional and remember your main reason for your position at your place of employment o Please be mindful that many employers may not even mention that they monitor their employeeââ¬â¢s activities and just because you donââ¬â¢t know, donââ¬â¢t assume it doesnââ¬â¢t happen. Conclusion In todayââ¬â¢s society, technology plays in big role in the day-to-day operation of a company. Employees utilize computers for e-mail communication, research, document editing, file storage and so much more. One thing that is becoming more of an issue within companies is the unethical acts that employees do on their computers at work. It is essential that an employer stresses to their employees that making the decision to misuse n a work computer or network is wrong and in some cases, employees will be punished for their actions. A good way for employers to boost office morale and keep employees from not doing their job to their fullest potential is to live by a code of ethics that stresses creating value and everything a company stands for This is what employees can reference when making good decisions at work when it comes to utilizing computers properly for their job. References Bresnahan, T. and S. Greestein (2001), The Economic Contribution of Information Technology: Towards Comparative and User Studies, Journal of Evolutionary Economics, 11, 95-118. Case, C.J. and Young, K.S. (2002) Employee Internet Use Policy: An Examination of Perceived Effectiveness. Issues in Information Systems. 3(1): 82-88 ââ¬Å"Notice of Electronic Monitoring Act ââ¬â H.R. 4908â⬠. United States House of Representatives, 106th Congress. (July 20, 2000).Available at http://thomas.loc.gov/. Mason, R. ââ¬Å"Four Ethical Issues of the Information Ageâ⬠. MIS Quarterly, vol. 10 no. 1. (1996). Websense and Saratoga Institute. Survey on Internet Misuse in the Workplace. March 2000:1-6. Myers, Ken S. (Fall 2006), Wikimmunity: Fitting the Communications Decency Act to Wikipedia, Harvard Journal of Law Technology 20: 163 ââ¬Å"Dow Chemical Fires 50 Over Offensive Emailâ⬠. The Associated Press. (July 28, 2000)Available at http://news.cnet.com/news//0-1007-200 2372621.html?tag=st.cn.sr.ne.1 Collier, J. and R. Esteban (2007).Corporate social responsibility and employee commitment. Business Ethics: A European Review 16(1). 19ââ¬â33. Davidson, K. (2005). Business Ethics. Ethics. J. K. Roth. California, Salem Press Inc.: 181ââ¬â187.
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